For this look it’s all about making a subtle and charming statement! She’s the modern woman who wants to express her fashion-forward individuality and niche style whilst conforming to the elegance of a high flying executive. She begins her day early, she dashes from the school run to the boardroom and often her healthy hair-superfood eating lifestyle is disrupted. Her evenings vary: whether she’s delivering a speech at a women in business event, entertaining clients, transporting her mini-me’s to every option of after-school club available or dining with her girls, this woman wants to make an impression and look her best on every occasion!
- The System